Francesca Derry

Head of Live UK , VML

I have spent the last 20+ years working across events, PR, talent and partnerships. Events and activations have featured in my career from the start covering everything from press launches and trips through to large scale, headline driving activations. Passionate about creating and landing ideas which cause reactions in the real world; using a blend of live events, partnerships, talent and topicality - my specialism spans music, sport, beauty & tech. I've worked on a huge range of sectors with clients including Samsung, Motorola, Barclaycard, Adidas, Speedo & BMW.